Rasmus Sjöborg

Rasmus Sjöborg

I’m a Swedish digital creative with 15 years of experience, focusing on product and brand design.

What do you do?

As an all-round digital designer specializing in product and brand design, I bring a versatile skill set to create cohesive, visually appealing digital experiences that seamlessly blend creativity, aesthetics, and functionality.

Skills & Toolbox

  • Branding

  • Visuals

  • Video Editing

  • User Experience

  • User Interface

  • Wireframing

  • Prototyping

  • UX Research

  • Team Management

Let’s Connect

Find me on LinkedIn
/rasmussjoborg

Send me an email
rasmus.sjoborg (@) gmail.com

Give it a ring
+46(0)709 84 81 53

Qapital

Qapital is an innovative mobile app designed to revolutionize the way people save money. It incorporates the power of behavioral psychology and gamification to make saving money fun and engaging.

As a UX designer at Qapital, I specialized in developing the retirement feature. I crafted an intuitive interface, conducting user research and testing to make retirement planning easier for our customers. My role focused on enhancing the user experience for a more secure financial future.

Visit Qapital.com

Paxful

Paxful.com is an innovative online platform that provides a seamless and secure way for individuals around the world to buy and sell Bitcoin. Founded in 2015, Paxful has rapidly become one of the leading global peer-to-peer cryptocurrency marketplaces.

As a Design Manager at Paxul, my primary responsibility was to lead and oversee a diverse team of approximately 20 UX and UI professionals across Europe and Africa. I ensured seamless collaboration and innovation within our team, enabling us to create user-centered and visually appealing designs that elevated our products and services to meet the highest standards.

Visit Paxful.com

H&M

H&M is a globally renowned Swedish fashion retailer. Known for its trendsetting and affordable clothing and accessories, H&M offers a wide range of fashion choices for men, women, and children.

As a UX designer, I streamlined the landing and item list pages, conducting user tests to enhance the online shopping experience, ensuring it was both user-friendly and visually appealing.

Visit Hm.com

IKEA

IKEA, a Swedish home furnishings retailer, is celebrated for its stylish, affordable, and sustainable furniture and decor, catering to a global customer base with its innovative designs and flat-pack solutions.

As a UX & UI designer at IKEA for their homepage revamp, my role was to create user-friendly interfaces that embodied IKEA's brand identity. I conducted research, designed wireframes, prototypes, and mockups, and performed usability testing to enhance the online shopping experience.

Visit IKEA.com

Visuals from the past..

  • android.co.uk

  • Filippak.com

  • Helmutlang.com

  • Nokia.com

  • Magnum

  • Jaguar X Dua Lipa

Past experience & skill set.

With a background in digital design and diverse experiences from agencies such as Lowe Brindfors, STATE Interactive, ACNE Production, and B-Reel, I've gained valuable insights. My education includes Digital Media from Hyper Island and Media Communication from C4, providing a strong foundation.

My skill set encompasses tools like Figma, Sketch, Adobe Suite, Zeplin, and Framer, along with a good understanding of HTML and CSS. I'm proficient in Adobe After Effects for animation and visual effects, and I also have experience in photography and photo/film shoots. Additionally, I have multilingual capabilities, being fluent in Swedish, English, and Danish, and having moderate proficiency in German and Spanish.